Aztec kick starts its 10th anniversary with the launch of their new Exhibitor shop
Ten years ago this month, John Robson led a management buyout and established Aztec Event Services. As a supplier of AV equipment to the event and exhibitions industry Aztec has been at the forefront of developing technologies ever since.
Launching a new ecommerce site therefore seems like a fitting way to celebrate the company’s 10th birthday. www.shop.aztecuk.com is aimed at Exhibitors where Aztec are the official AV supplier which last year was over 250 shows across the UK and Europe. The site delivers a simple yet professional experience for exhibitor clients wishing to order screens, IT and office equipment or PA systems for their stands.
“The design of the site is clean and intuitive offering a familiar user experience. Price promotions and savings are also easy to understand so exhibitors can see exactly what they are paying for without any hidden extras at checkout.” comments Piers Kelly, Operations Director at Reed Exhibitions Ltd, who took part in the usability test during the site build.
This is an important point for Robson too,
“The gap between B2C and B2B is narrowing and the way businesses order online needs to be as seamless as it is for consumers. Our new site makes ordering with us easier and means our sales team can concentrate on talking to exhibitors who are still deciding on what they need and may require more guidance over the phone”.
“It is very exciting to be launching this site at the start of our ten year celebrations. It is a clear sign that Aztec continues to lead the way, putting the needs of its clients first. We take our role as official supplier at an exhibition very seriously and believe our new site will support the professionalism of the event and help provide the best service to exhibitors.”
For more information about Aztec’s new site and ten year anniversary plans follow us on LinkedIn and Twitter @AztecEventsUk
